I wanted to take a quick minute to recognize the Red Cross community manger because I think this person is awesome. I was trilled to see the brand take advantage of a top trending topic #tigerblood, sparked by the Charlie Sheen quote. They just did a little tweet but in my eyes earned a lot of "Tweet-Rep" for co-viewing with us.
It is becoming increasingly easier for brands to take advantage of cultrual trends. I hope to see more brands doing stuff like this.
Well done. When brands utilize cultural trends, they resonate more with consumers.
@clweinfeld
Posted by: Carol L. Weinfeld | 03/06/2011 at 01:54 AM
Nice post! I wanted to take a minute quick to recognize the Red Cross community manger, because I think this person is awesome.
Posted by: ליקויי למידה | 10/22/2011 at 10:16 AM